Our ethos

We are committed to our ethos and devoted to our customers as well as the society as a whole. Our main values can be expressed in five brief points:

Value for price
We will always offer highest quality and no less, whilst still maintaining a very affordable price. Also in our low cost product range, products are produced with care of our technical experts and best possible machinery. We never did and never will sacrifice quality for profit.

Pioneering
We are constantly on the move searching for new and better ways of making one’s life easier. Our development department consists of very creative people, finding new opportunities and possibilities to reach people in need.

Integrity
We stick to our promise and are proud to stand behind our products. We offer only what we are sure we can deliver.

Passion
We love what we do and believe that this is a socially constructive business. Our employees and partners were carefully chosen to be the people, who enjoy helping the society and are enthusiastically involved in the company’s operations.

Law is not enough
We believe that legal systems are sometimes not enough. There are many things that are legal, yet still can harm the environment or the society. Therefore we operate by the combined principles of law and ethics. Only when we can satisfy both law and ethics, we are on our right way.